Jessica Rose

By Jen McNeely
When I RSVP'd for Toronto Life's 43rd anniversary, the subject line of my e-mail was "RSVP for 43." This, apparently, incited a mini panic attack when the intern managing the list assumed I had brazenly requested to bring my entourage of forty-two. Uh, no.

Why is 43 a birthday worth celebrating? Well, it's impressive longevity in the Canadian publishing world today, but that's not really why we all got dressed up to clink glasses and hobnob on Astroturf. The real reason for the fancy do? To unveil a new look and feel, which was outlined in a sassy invite, "...instead of blowing 80 grand on a sports car or running off with a hot young thing, we've decided to face mid-life the right way: with a new look and a big party." read more...