We’ve Partnered with Modern Rascals Because They Are the Most Fun

We love the brightly coloured prints and fun duds from local kids clothing company Modern Rascals, so we’ve partnered with them to offer you a 15% discount to get your holiday shopping done.

  • Gender Neutral
  • Beautifully Made
  • Happy Colours
  • Local Company
  • Oh-so-cute
  • Trusted Brands

Beyond having excellent quality and totally fun fashion, this company was started by local Toronto mom Jana Reid, who is also a friend and neighbour. Jana, frustrated with a marketplace saturated with gendered and/or poorly made fast fashion, was inspired to start her own business. (Read her story here.)

Start your holiday shopping now by using promo code SDTC15 and score 15% off all merchandise until end of this month! Penguin sweatshirt, green velour pants, party animal dress, dinosaur onesie: the above collage shares some of our favourite current stock, but we encourage you to browse the full collection here.


We’re also offering readers a chance to win a Duns Sweden Forest Life long-sleeve shirt for the nature-loving kid in your life.

Enter to win by tweeting: “Dear @shedoesthecity, my little one would look very sweet in this Forest Life shirt from @Modern_Rascals!” OR LIKE and COMMENT on our #ModernRascals photo on Instagram. Winner will be selected on Wednesday, November 23rd by 4pm EST.

Modern Rascals will also be hosting a one-day holiday pop-up at Jill & The Beanstalk on Sunday, November 27th. Get more details on the Facebook page.


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