Are you feeling the itch? With 2017 quickly approaching, we were dyeing to change up our hair and do something a little fun and unexpected. You’ll have to wait a little bit longer for the big reveal, but in the meantime, we’re sharing expert hair colouring tips from Schwarzkopf’s top stylists, Rebecca, Sully and Lisa. Take notes if you need to, there’s lots of great info in here!

SDTC: What are the most common mistakes people make when colouring their hair at home and how can they be avoided?

R, S + L: Most consumers do not know that colour does not lift colour. Choosing the wrong colour and application method is also common. As professional stylists we educate the consumer and our clients. If they have any questions they can always contact 1 800 350 3998 to speak to a professional.

What’s the coolest new hair colour trend that we can try at home?

The fashion colours are always fun for any season. What’s in this season is bronde, a trend coming together of two classic shades, brunette and blonde with a fresh spin. You can try using Color ULTîME 6.1 Smoky Brown to achieve that look.

Three reasons why we should all be using Schwarzkopf hair colouring products:

  1. Both colour collections give great shine and leaves the hair healthy looking.
  2. Very easy to use at home and offer “true-to-box” results
  3. If you have any colour questions, rest assured, you can talk to one of our trained stylist for their advice.

Is there anything we can do in the week leading up to the colour to get our hair as ready and healthy as possible?

I always recommend a weekly conditioning treatment. Essence Ultime by Schwarzkopf carries a hair treatment in the Omega Repair and Moisture line, which is awesome! When colouring, one is always doing a chemical service, so anything that conditions is going to be great for the hair. And of course using a shampoo and conditioner for coloured treated hair, such as ULTIME Diamond Color Shampoo and Conditioner helps to seal in the colour

A lot of my pals are still a bit wary of colouring their own hair. What can we do to make sure that we get our desired colour, tone and shade right, and that it stays consistent?

Keratin and Color Ultime leverage technologies from the professional Schwarzkopf line. It is important to familiarize yourself with the numbers to find the correct shade. A good universal tool that everyone should use is a scale of 1- 10, 1 being black and 10 being the lightest. What is the shade you want to achieve and can it be done with a single colour application? Colour does not lift previously coloured hair, so it is extremely important to follow the correct application method in the instruction pamphlet to achieve an even hair colour every time. Again we’re here to help so please call the hotlines to speak to a trained stylist.

Okay, we need to know. What’s inside that amazing conditioner that comes with Schwarzkopf hair colour? It made our hair SO soft!

Both lines have a great treatment! Although they each have different ingredients, they are enriched with pearl essence, apricot oils and of course keratin protein.


Enter to win everything you need to have the most amazing hair colouring experience at home! Prize pack includes vibrant colours from Schwarzkopf ‘s color ULTîME and Keratin Color product lines, a bundle of Schwarzkopf shampoo, conditioner and styling products, a$25 iTunes gift card and snacks (valued at over $100).

To enter on Twitter, tweet “Hey at @shedoesthecity, I’d love to change up my hair for the holidays! Please send me and my friends a #SchwarzkopfAtHome kit!”

Contest closes on December 12, 2016 at 4pm EST. Aaaaand stay tuned for next week, when we’ll be sharing what went down at our very own #SchwarzkopfAtHome hair colouring party! SO MUCH FUN.