The Kit has released its list of One-Minute Miracles just in time to get prepped and primed for your Galentine’s Day plans.
One thing that thrilled us about the list is that it has a range of price points, from high-end to drugstore.
We had the excellent opportunity to interview Rani Sheen, The Kit’s beauty editor, about this year’s product list. While she was mindful of cost, Sheen says it’s important that products be innovative.
What Makes The Cut:
“When I discover something that fits the One-Minute Miracles criteria (fast, innovative, effective), I either try it out myself or have a colleague try it. The best of those items make it onto the page.”
Can We Get Our Hands On Them?
“Our fact-checkers make sure I can’t get too excited and put something in that’s not easily available in store or online in Canada.” If things can only be purchased online, Sheen says, “I always make sure the shipping isn’t too exorbitant.”
Her Top Pick:
Bumble and Bumble Don’t Blow It. “As a person who doesn’t use a hairdryer, this product was literally made for me. No it wasn’t, but it might as well have been. Something about the cream’s silky texture and bit of hold makes it perfect for air drying.”
Beauty Brand To Watch in 2016:
“I’m a big fan of Nudestix, which is Toronto-based and taking over the world. I’m curious to see what they’ll do next.“
We’re Most Excited About:
Smashbox Matte Lipstick Transformer – It takes any lipstick and turns it matte without drying out your lips. A God-send for dry-lipped folks devoted to the matte trend.
Indeed Labs Face Masks – This brand is definitely a hidden treasure of affordable skincare, with the same heavy-hitting ingredients as the pricey stuff.
Sephora Pro Press Full Coverage Complexion Brush – Blends your base in seamlessly with richly soft and dense bristles. Could it be time to throw out your dirty Beauty Blender?
Check out the rest of The Kit’s 2016 One-Minute Miracles here.