Fitzroy Boutique Channels Pretty Woman to Promote their Summer Collection

Fashion videos are nothing new, but some boutiques and designers find quirky ways to spin the concept, and the results can be really excellent. Case in point: the much-beloved boutique at the back of BYOB (972 Queen St. W.) on Queen, Fitzroy, have created a Pretty Woman tribute to showcase their summer collection. Fitzroy Woman features a redheaded lady with legs for days channeling Julia Roberts as she searches the city with her Richard Gere-esque partner in crime for the perfect polo outfit.

You know the plot of the classic scenes, and Fitzroy’s version features the protagonist twirling in their beautiful summer finds: A deep-purple mermaid-inspired dress, black and white striped pants, fringy skirts and galaxy leggings. Read more about the video here, and then head to Fitzroy for all your summer wardrobe needs.

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